Lead generation should be the primary purpose of your website. Having one that looks great, functions appropriately, and helps you make more sales is what we do.
Just having a website isn’t enough. Have a site that does what it was initially intended to do. Draw people in a create a viable lead.
Typical websites can cost thousands. Website4Rent makes the entire process of having a world-class business presence accessible.
Did you Know?
- More than 90% of buying starts with online research.
- Usually, companies spend 50% of their marketing budget on lead generation.
- You could quickly increase your lead generation by 40% by outsourcing
- Greater than 60% of all marketers use social media and blogging to generate better leads
- Almost 90% of marketing companies use email campaigns as the primary source to generate leads
- By updating old content, you can improve lead generation by 50%
Local Lead Generation Website
What is lead generation? It is finding and capturing someone interested in your service or product. Someone who has an interest in your service or product. They found you by word of mouth, searched online, completed a form, or saw you on social media. As a business owner, you want to take advantage of the opportunity. You want to turn that interest into a revenue-producing transaction.
The best way to accomplish this is to have a process on your website that leads your visitors to do something.
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It’s a tiny task that allows you to capture your visitor’s information so that you may build a relationship and send targeted correspondence about your service or product. They may not purchase now, but staying in touch gives you more opportunities for a sale down the line. This is funneling and getting them to take the first step, so they slide through the funnel to your database, and eventually, a sale is your goal.
Think of it this way; you are searching for the service of a DJ for your upcoming wedding. Your search would be for DJ services in your area. You click on one offering a free guide on what to look for when considering a DJ for your wedding. Of course, you want to know more, so you click on the link. You’re directed to the site, and to receive the FREE information, you have to enter your name and email. That is the start of lead generation.
That business should have an automated response thanking you for showing interest in their service, content, or product. You now become a part of their marketing audience. If doing it right, that business will continue to reach out via targeted email campaigns to make a sale. You’ve heard the saying; it takes an average of eight touches to close a sale. Lead generation is a great place to start.
According to HubSpot, generating leads and traffic is the biggest challenge companies face. Trying to generate the leads you want in-house can be a daunting task. Hiring a professional resource with the knowledge to run effective campaigns is a significant investment.
Keep in mind that sales are not generated in the lead generation process. The lead does not have to buy anything. They simply need to provide information. What you do with that information will either result in a sale or not.
WebChi creates specific sites that are niche-specific. We capture the information and send the visitor to your site to capture the sale. We have a model for just about every business. Ask us how it would work for your business.